Chicago White Sox Merchandise

The Chicago White Sox baseball team began as the Sioux City Cornhuskers in a minor league called the Western League. The Western League had reorganized itself in November 1893, with Ban Johnson as President. Johnson, a Cincinnati-based reporter, had been recommended by his friend Charles Comiskey, former major league star with the St. Louis Browns in the 1880s, who was then managing the Cincinnati Reds. After the 1894 season, when Comiskey’s contract with the Reds was up, he decided to take his chances at ownership. He bought the Sioux City team and transferred it to St. Paul, where it enjoyed some success over the next five seasons.

In 1900, the Western League changed its name to the American League. It was still officially a minor league, subject to the governing National Agreement and an underling of the National League. The NL actually gave permission to the AL to put a team in Chicago, and Comiskey moved his St. Paul club to Chicago’s South Side. After the season, the AL declined to renew its membership in the National Agreement, and the war was on.

The club originally called itself the “White Stockings,” the original name of the National League’s Chicago Cubs. Incidentally, the White Stockings won the first AL pennant in 1900, albeit still officially as a minor league team. After acquiring a number of stars from the older league, including pitcher and manager Clark Griffith, the White Stockings also captured the AL’s first major-league pennant the next year, in 1901. Headline editors at the Chicago Tribune sports department immediately began shortening the name to “White Sox,” and the team officially adopted the shorter name in 1903. The name change to the White Sox was brought on after scorekeeper Christoph Hynes wrote White Sox at the top of a scorecard rather than White Stockings, this scorecard was then seen by the press. The White Sox would continue to be built on pitching and defense in the following years, led by pitching workhorse Ed Walsh, who routinely pitched over 400 innings each season in his prime.

In November 2003, the White Sox hired former team shortstop Ozzie Guillén as manager. The next year, general manager Ken Williams vowed to change the makeup of the team from one that relies on the home run to one that has good pitching and defense. They traded outfielder Carlos Lee for center fielder Scott Podsednik, and also signed outfielder Jermaine Dye and former Yankee pitcher Orlando Hernandez to complete a rotation that included Freddy Garcia, Mark Buehrle, Jose Contreras and Jon Garland. Garcia and Contreras had come to the Sox in deals made during the 2004 season. Additionally, former Minnesota Twin and San Francisco Giant A.J. Pierzynski was signed to fill the catching spot. Finally, to complete the make-over, Williams signed Japanese second baseman Tadahito Iguchi to a contract.

The story of the 2005 World Series Champions
The changes made an immediate impact on the team. In 2005, the White Sox posted the best record in the major leagues for much of the year, before a late season slump saw the St. Louis Cardinals overtake them (100 wins vs. 99 wins). Though a serious challenge for their dominance of the division was mounted late in the year by the Cleveland Indians (the Tribe actually reduced what was once a 15 game lead for the Sox down to 1½ games at one point), Chicago scored a 4-2 victory over the Detroit Tigers on September 29 to win their first AL Central Division title since 2000. Finishing at 99-63 (.611) tied their 1983 record, and won the division by six games. The last time they had a higher percentage than that was 1920, when they finished second in the league thanks to the late-season “Black Sox” suspensions. The combination of the league’s best record with the American League victory in the All-Star Game gave the White Sox the home field advantage throughout the 2005 post-season (perhaps unnecessary as the White Sox won every post-season road game they played in 2005).

Among the other changes that occurred in 2005 (and still seen in 2006) was the creation of a new marketing campaign, referring to the team’s new style of play. 2005 saw a much-reduced reliance on power hitting (even though the team still hit over 200 home runs on the season), and a move toward speed and defense. This culminated in what locally became known as “Ozzieball” or “Grinderball”. As part of the marketing campaign, the White Sox began inventing “The Grinder Rules”, a list of fictitious “rules” created as a part of an advertising campaign, and a way of reminding fans about the changes to the team, and the success it was bringing. The first Grinder Rule became the team’s motto for the 2005 season: “Win or die trying!”

The rules themselves are an “incomplete” list, as the numbers are somewhat random. They are collected from print, billboard, television, and radio advertisements, as well as advertising at U.S. Cellular Field, where the White Sox play their home games. Chicago White Sox Merchandise is a hot commodity in Chicago  now.

Leave a Reply

You must be logged in to post a comment.